Hey everyone,
I’m thinking about launching a new web hosting agency and wanted to see if anyone has any tips or advice. I’ve done a thorough analysis of the local market in my country and tried to build my service around offering what others don’t, to some extent.
But the market is incredibly saturated, and I’m worried that I’ll end up spending money on Adwords with only a few orders coming in.
Is it worth it to get into the hosting business at this point?
Thanks,
Alex
What unique value are you offering that sets you apart from other hosts? In a saturated market, that’s really the key to success.
Leland said:
What unique value are you offering that sets you apart from other hosts? In a saturated market, that’s really the key to success.
That’s the most important question here.
Leland said:
What unique value are you offering that sets you apart from other hosts? In a saturated market, that’s really the key to success.
This is something every business owner should ask themselves before launching any venture.
You might find this guide helpful for getting started with a web hosting brand: How to Start a Successful Web Hosting Business. It covers a lot of the basics and strategies for launching.
Web hosting is a tough, competitive space, and the month-to-month operating costs can add up quickly. You definitely need a unique selling point (USP) to stand out.
Also, I wouldn’t rely too heavily on Adwords, as it’s really expensive in this niche. My advice would be to start as a reseller to minimize your upfront costs before investing in your own infrastructure.
Check out the Web Hosting Talk forums. There are many stories and resources from people who’ve both failed and succeeded in this business.
Do you have server admin skills? If so, start by purchasing an account and scale up from there.